Freepik is a leading global creative design resource platform, dedicated to providing high-quality visual material solutions for designers, marketers, and content creators since its establishment in 2010.

The platform is based on the core concept of "Democratizing Design" and has served over 40 million users with an average daily download volume exceeding 5 million times.

Freepik official Website‌: https://www.freepik.com

Core Resource Library

Vector Library: Provides over 8 million editable vector materials in EPS/AI format
High definition images: covering photography and digital creation, supporting color/theme retrieval
PSD template: includes ready to use design files such as UI suite, social media templates, etc
Dynamic materials: Lottie animation/video templates meet the needs of new media creation
Exclusive content: Continuously updated original resources by 20000 contracted designers worldwide

Differentiation advantage

Intelligent search system: supports image search and multi keyword combination filtering
Collaboration function: Team accounts can achieve unified material management and permission allocation
Licensing system: Clearly label personal/commercial usage permissions to avoid copyright risks
Education Plan: Provide exclusive free quotas for students and educational institutions

Typical application scenarios

✓ Self media operators can quickly create cover and information images
✓ Building a brand visual identity system for small and medium-sized enterprises
✓ Web/app designers seek inspiration for interface design
✓ Marketing team produces promotional materials for activities

The platform adopts the Freemium model, where free users can download 10 resources per day, while Premium members enjoy unlimited downloads and priority technical support.

The AI Image Generator, launched in 2023, further expands the boundaries of creativity, allowing users to generate customized design elements in real-time through text descriptions.